How to Manage Unhappy Customers

In this Dynamic Communication interview, author Jill Schiefelbein chats with Eric Yuan, CEO and founder of Zoom, who gives a tip that can help you manage your business. Perfect for entrepreneurs, small businesses, sales teams, customer service departments, project managers and more.

  • How do you deliver happiness to your customers?
  • How can a CEO listen to his or her customers and respond to concerns?
  • What are some best practices for managing feedback?
  • Why might getting rid of project managers be a good idea for customer service?

See the interview video clip at: https://www.entrepreneur.com/video/289427

Eric’s interview is one of 27 featured in Jill’s latest book: Dynamic Communication: 27 Strategies to Grow, Lead, and Manage Your Business available at Amazon, Barnes & Noble, and iBooks.

How to Make the Ask, Use Limiters and Close the Sale

In this Dynamic Communication interview, author Jill Schiefelbein chats with Lisa Sasevich, CEO and founder of The Invisible Close, who gives a tip that can help you grow your business. Perfect for entrepreneurs, small businesses, sales teams, pitch creators and more.

  • What’s the biggest mistake people make when it comes to sales?
  • How do you structure your sales ask or sales pitch?
  • What strategies can you use to make sales feel less . . .icky?
  • How do you close more sales?

See the interview video clip at: https://www.entrepreneur.com/video/288807

Lisa’s interview is one of 27 featured in Jill’s latest book: Dynamic Communication: 27 Strategies to Grow, Lead, and Manage Your Business available at Amazon, Barnes & Noble, and iBooks.

How to Keep Customers and Make More Sales

In this Dynamic Communication interview, author Jill Schiefelbein chats with Noah Fleming, founder of Fleming Consulting & Co. and author of Evergreen and The Customer Loyalty Loop, who gives a tip that can help you grow your business. If you want to understand one of the most common mistakes sales and marketing teams make in business that is costing them customers, watch this video.

  • What is the biggest mistake sales teams make?
  • Why do businesses lose customers?
  • How does customer loyalty impact your business?
  • Why are consumer touch-points so important?

See the interview video clip at: https://www.entrepreneur.com/video/288807

Noah’s interview is one of 27 featured in Jill’s latest book: Dynamic Communication: 27 Strategies to Grow, Lead, and Manage Your Business available at Amazon, Barnes & Noble, and iBooks.

Dynamic Communication Book

GET YOUR COPY TODAY!

 

Communication is more than words. Successful, DYNAMIC COMMUNICATION is measured by the actions and results that you generate—not the messages you produce.

GROW Your Business

Get 27 actionable strategies that you can implement to grow your business. Each chapter can be read independent of others, so in as little as 10 minutes you get an idea that can change your business.

Lead Your Business

Contributions from top entrepreneurs like Grant Cardone, John Lee Dumas, Jay Baer, Kat Loterzo, Robin Koval, Ekaterina Walter and 20+ more, give you real advice from real success stories.

Manage Your Business

Feedback is the motor oil that keeps your business engine running. Learn how to manage your teams and keep your people innovating with proven communication and engagement strategies.

Strategies to Accelerate Your Business

8 Parts. 27 Strategies. 100% Action.

The Bare Basics

Things you need to understand about communication

Sales Machine/Ninja/Badass

Providing service and growing sales

Marketing that Educates

Creating value-filled, magnetic marketing

Oh the Humanity!

Public communication strategies that help you connect

Speak Out, Speak Up

Giving presentations that inspire action

Inner Workings

How to manage teams, meetings, and get buy-in

Like a Boss

Leading and managing so people want to work for and with you

Retain, Innovate, or Die

Strategies for employee retention and development

A Conversation on Social Entrepreneurship with Eva Longoria

This month I had a cool opportunity–a chance to chat with Eva Longoria (now Eva Longoria Baston) about business, social entrepreneurship, and her passion in making the world a better place. While many people were focused on her upcoming wedding (which, truthfully, I was unaware of until doing a quick “news” search prior to the call, that I didn’t even think about it–we’re not personal friends, it’s really none of my business) Longoria had something else brewing behind the scenes.

On May 19th, Longoria was announced as one of four judges on Chivas The Venture–a social entrepreneurship competition where 27 finalists are vying for a piece of $1,000,000 in funding.

This was particularly a neat experience for me, as we had our conversation less than 12 hours before I got on a plane to travel to Rusinga Island, Kenya–a rural island community among the poorest of the poor–where I spoke to multiple groups about microfinance opportunities. Hearing her passion for social entrepreneurship added even more fuel to my fire about my service on this trip.

And, quite frankly, we had a great conversation and I wish I could sit down with her, share a cocktail, and talk shop on women, education, and business.

“Using business as a force for good is not only a passion of mine but, really, it’s the only way that we’re going to change the world.” –Eva Longoria Baston

Read the article to learn four steps you can take to make social responsibility a priority in your business, and to see more thoughts from Longoria about social entrepreneurship and her role as a judge.

Original article released May 23, 2016 on entrepreneur.com https://www.entrepreneur.com/article/276070

Communicating with Millennial Employees: Four Strategies for Success

Communicating well takes effort. You need to understand the backgrounds of all parties involved, establish expectations, present the message in a way that your audience will understand, and motivate people to act. Many leaders and managers are good at the middle two portions, but having the finesse and understanding to not only understand the people you are communicating with but also how to motivate them is quite the challenge. And within the growing workplace Millennial population, many in senior positions are struggling to understand inter-generational differences. In February I had the pleasure of attending a panel on retaining millennial talent produced by Grovo–a cool company that focuses on learning and employee development. Combining the knowledge from the four panelists (all quoted in the article) and my own personal experiences teaching, I created 4 Strategies to Connect with Millennials.

In 2020 millennials will account for 50% of the US workforce. On average, millennials stay in a company for two years. This high turnover cost is negatively impacting many organizations’ bottom line.

Original article published April 21, 2016 on entrepreneur.com https://www.entrepreneur.com/article/270658

Define Your Brand: Pick Your Parking Spot

You’re starting a business. You know what you’re good at. And of course everyone can use it, right?

Wrong.

A common mistake that many entrepreneurs make is starting out too broad. This entrepreneur herself is not immune to that mistake. In fact, I’ve made it multiple times in different forms before settling on where I now target my marketing efforts. However, many of us fall prey to the fear of missing out, thinking that if we don’t spread out over a broad area we’re going to be skipping opportunities. In 3 Steps to Defining Your Space I provide detailed advice of how to stop thinking about your business as a highway and think about it as a parking spot.

But if you really want to differentiate yourself—if you want to claim an area where only you can land, a lane is the start, but it’s not enough.

Screw the lane. Pick a parking spot.

Multiple people—multiple businesses—can travel down the same lane. But only you can own your parking spot.

If you want to find out how to do the following steps, be sure to read the article, originally published on entrepreneur.com on November 9, 2015: https://www.entrepreneur.com/article/252549

  • Step 1: Pick Your Lane
  • Step 2: Define Yourself
  • Step 3: Locate Your Impact Area

Masterminding Tips: Creating Your Own Advisory Board

Forming a mastermind is one of the best decisions I’ve ever made in my business. This collection of five people, who are now my informal board of advisors (and, quite frankly, the business family that I choose for myself), helps me examine, create, and process opportunities. After a two-day intensive retreat I decided to put down the secrets to our success in an article. In this article on Entrepreneur.com I give you A No-BS Framework to Having an Effective Mastermind Group, including eleven steps that you can use to run a group of your own.

When done well, a mastermind is a valuable investment of time and energy. A mastermind serves as an advisory board, and provides different perspectives for solving business challenges. A mastermind group becomes the first call when questions arise, when you want to celebrate a success, or when you flat out have a crap day.

Published October 21, 2015 on Entrepreneur.com https://www.entrepreneur.com/article/251845