A Conversation on Social Entrepreneurship with Eva Longoria
This month I had a cool opportunity–a chance to chat with Eva Longoria (now Eva Longoria Baston) about business, social entrepreneurship, and her passion in making the world a better place. While many people were focused on her upcoming wedding (which, truthfully, I was unaware of until doing a quick “news” search prior to the call, that I didn’t even think about it–we’re not personal friends, it’s really none of my business) Longoria had something else brewing behind the scenes.
On May 19th, Longoria was announced as one of four judges on Chivas The Venture–a social entrepreneurship competition where 27 finalists are vying for a piece of $1,000,000 in funding.
This was particularly a neat experience for me, as we had our conversation less than 12 hours before I got on a plane to travel to Rusinga Island, Kenya–a rural island community among the poorest of the poor–where I spoke to multiple groups about microfinance opportunities. Hearing her passion for social entrepreneurship added even more fuel to my fire about my service on this trip.
And, quite frankly, we had a great conversation and I wish I could sit down with her, share a cocktail, and talk shop on women, education, and business.
“Using business as a force for good is not only a passion of mine but, really, it’s the only way that we’re going to change the world.” –Eva Longoria Baston
Read the article to learn four steps you can take to make social responsibility a priority in your business, and to see more thoughts from Longoria about social entrepreneurship and her role as a judge.
Original article released May 23, 2016 on entrepreneur.com https://www.entrepreneur.com/article/276070This entry was posted in Business Development, Entrepreneur, Entrepreneurial Thinking, Innovation, Mission and Vision. Bookmark the permalink.